Executive Summary

 

My trip to China had two goals: one to get a pulse-check on the Chinese economy — especially timely after Trump’s “Liberation Day” tariffs—and to identify new investment trends. My key observations:

  • Investor sentiment has improved, and China has shed its “un-investable market” label from the zero-COVID era. This renewed interest was evident at the conference I attended, which recorded multi-year high attendance. I met some global fund managers that were looking at China for the first time.
  • Rather than second-guessing trade talks, investors are assessing tariff resilience. Meanwhile China’s strength in advanced manufacturing—marked by rapid R&D and cost efficiency—positions its firms, especially component suppliers, to aggressively pursue market share.
  • Chinese equities offer more than just growth—they are becoming a strong source of yield in Asia Pacific. Many Chinese firms now offer both growth and steady dividends, especially in key sectors like consumer and industrials.
bridging asias giants carousel1

The Bund on Internet Valentine’s Day – full of domestic tourists

bridging asias giants carousel2

Industrial automation as we know it – process robots in a factory assembly line

bridging asias giants carousel3

A humanoid robot demonstrating object recognition and pickup skills

Shanghai remains vibrant as ever. Since my last visit in 2018, the notable changes are:

  • the intensification of organised retail (with the influx of international retail brands),
  • the rise of domestic retail champions (e.g., luxury gold, electric vehicles, blind box toys), and
  • the rise of domestic tourism; the strength of domestic tourism was clearly evident on May 20th - an informal Valentine’s Day in China — as the Bund was packed with local tourists

These observations reflect the diversity of growth within China, beyond the headline sub-5% GDP growth figure.

Value-creating traits

During my trip, I met with a diverse range of corporates—from banks and consumer firms to logistics providers and industrial manufacturers. Growth has been uneven in recent years, more so amid the trade war, but those showing resilience shared a common ability to create and capture value through four distinct traits:

1. Deep consumer understanding

Companies that know what customers want (before they do), stay ahead. The resurgence of “new consumption” stocks (i.e., blind box toys, pet food, luxury gold jewellery, cosmetics) are such examples. These companies have not created revolutionary products but have been successful because of their ability to create inherent value. This value, perceived or otherwise, provides pricing power and defies broader consumption downtrends.

2. New product use cases

Companies that continuously redefine the use cases of their products are unlocking new growth. China’s industrial sector is a prime example, having transitioned from low-end manufacturing to electric vehicles (EVs), and now industrial automation. I met a company that started off making elevator drive units, pivoted into manufacturing industrial automation equipment, and is now developing components for humanoid robots. Each pivot expands their addressable market and enhances value creation.

3. Emerging trend beneficiaries

Artificial Intelligence (AI) is a recent example of emerging trends. China’s AI innovations emerged as a response to the need to do more with less, due to limited access to advanced computing chips. This has resulted in a surge of growth across China’s domestic AI ecosystem, independent of global developments. Domestic champions are emerging from semiconductor foundries to datacentre operators.

4. Market competition survivors

Companies that survive intensive competitive wars are likely to dominate the market. For example, a ride-hailing firm I met now commands a dominant 70% market share after years of rivalry. It is now shifting focus to profitability by reducing user subsidies. Meanwhile, the food delivery space is entering a new phase of competition, with players adopting a “winner-takes-all” mindset.

Varied tariff impacts

In general, investors I met at the conference were less concerned with trade negotiation outcomes and focused on two key issues: the impact of tariffs on demand and profitability, and how companies mitigate these impacts—either by passing through costs or production relocation.

Companies with a manufacturing edge and whose products form a small portion of their customers’ bill-of-materials cost were better able to pass on tariff costs. There are also firms that have opted not to relocate, citing labour constraints and poor returns.

One industrial parts manufacturer said that their US customer was willing to absorb 70% of tariff costs, even when tariffs were set at 145%. As the manufacturer is a strategic Tier 1 parts supplier, finding alternative suppliers or relocating production facilities would have been much more costly for the US customer.

Humanoid field trip insights

Apart from meetings, I also joined a field trip to understand China’s advancements in humanoids and industrial automation. The concept of industrial automation (which humanoid robots are a part of) is not new, and industrial robots are widely in use. This trip served as a reminder of China’s advanced manufacturing capabilities—it is hard to find a supply chain that can achieve both rapid prototyping/R&D and aggressive cost downs.

Humanoids present a stronger use-case for all-purpose applications that require replication of physical human capabilities. Humanoid robots offer versatility, but lower task efficiency compared to other variants. Humanoid developments are work-in-progress, and no single player has perfected the product.

Replicating human capabilities is complicated and requires a combination of hardware (actuators, sensors etc.) and software (motion/gait stability, real world spatial awareness). There are gaps in both aspects, particularly in fine motor skills and spatial awareness. Nonetheless Chinese players benefit from a cost advantage, with volume production playing a key role in driving down prices.

With most humanoid robot manufacturers unlisted, component suppliers offer a practical way to invest in the theme. Successful suppliers are those that can produce high-quality components at low cost, while adding value through R&D—particularly in miniaturisation, reliability and improving mean time between failure. I met a small parts supplier with the ability to spec out over three hundred component blueprints for potential customers, requiring production lead time as little as three to six months. Another supplier is using innovative materials to enhance product durability, reflecting the sector’s innovation capabilities.

From growth to yield

As style-agnostic investors, we seek opportunities across the value-growth spectrum, with a forward-looking view on income. Today’s growth companies can evolve into tomorrow’s stable cashflow generators.

While growth remains a compelling narrative, Chinese equities offer more than just capital appreciation—they are increasingly a rich source of yield within Asia Pacific. In fact, many Chinese companies now combine growth potential with consistent dividend payouts, particularly in sectors like communication services, consumer, industrials, and utilities.

Yield investing has been a key theme for Chinese equities in the past 12 months, especially since domestic interest rates remain low. Corporates are placing greater emphasis on shareholder returns, initiating dividend and buyback policies, even if modestly.

As this trend is gaining momentum, it makes sense to start investing in today’s growth companies with the potential to become tomorrow’s high dividend yielders.

Interesting reads

Know more
China equities: Scaling the great wall of worries

in insights

Equity

China equities: Scaling the great wall of worries

10 Jul | Jocelyn Wu

MSCI China is up more than 30% in the last one year, demonstrating that there are ...

Engaging for Alpha

in insights

Multi asset

Engaging for Alpha

03 Jul | Fabian Graimann , Joanne Khew

Active engagement is a key alpha driver, enabling informed decisions and measurable ...

From chips to clouds: Uncovering Asia’s AI opportunities

in insights

Equity

From chips to clouds: Uncovering Asia’s AI opportunities

19 Jun | Terence YT Lim

Rising adoption, robust capex plans and emerging use cases strengthen the AI growth ...

Smarter risk management overlays for multi-asset portfolios

in insights

Multi asset

Smarter risk management overlays for multi-asset portfolios

12 Jun | Regis Lelong , Tushar Mandal

As traditional diversification between equities and bonds are proving less reliable in ...

Asia local currency bonds: A timely opportunity

in insights

Fixed income

Asia local currency bonds: A timely opportunity

04 Jun | Rong Ren Goh

Concerns over the sustainability of the US’ fiscal deficit and potentially a weaker ...

2025 Mid-Year Outlook

in insights

Multi asset

2025 Mid-Year Outlook

23 May | Ray Farris , Vis Nayar

Tariffs and significant US policy uncertainty are expected to dampen global growth in ...

Stop loss for alpha protection

in insights

Equity

Stop loss for alpha protection

15 May | Chris Yap , Jerry Chee

Behavoural biases tend to become more pronounced when markets are volatile. The ...

Bonding with Japan

in insights

Fixed income

Bonding with Japan

09 May | Melanie Qian

My recent trip to Japan where I met up with 7 corporates reaffirmed the bond team’s ...

Why it pays to get dirty

in insights

Equity

Why it pays to get dirty

06 May | Fabian Graimann , Joanne Khew

Companies in high-polluting industries are often undervalued due to the stigma ...

Navigating total return strategies in Trump 2.0

in insights

Multi asset

Navigating total return strategies in Trump 2.0

30 Apr | Nupur Gupta

US policy unpredictability has reduced the ability to forecast the future with decent ...

The information and views expressed herein do not constitute an offer or solicitation to deal in shares of any securities or financial instruments and it is not intended for distribution or use by anyone or entity located in any jurisdiction where such distribution would be unlawful or prohibited. The information does not constitute investment advice or an offer to provide investment advisory or investment management service or the solicitation of an offer to provide investment advisory or investment management services in any jurisdiction in which an offer or solicitation would be unlawful under the securities laws of that jurisdiction.

Past performance and the predictions, projections, or forecasts on the economy, securities markets or the economic trends of the markets are not necessarily indicative of the future or likely performance of Eastspring Investments or any of the strategies managed by Eastspring Investments. An investment is subject to investment risks, including the possible loss of the principal amount invested. Where an investment is denominated in another currency, exchange rates may have an adverse effect on the value price or income of that investment. Furthermore, exposure to a single country market, specific portfolio composition or management techniques may potentially increase volatility.

Any securities mentioned are included for illustration purposes only. It should not be considered a recommendation to purchase or sell such securities. There is no assurance that any security discussed herein will remain in the portfolio at the time you receive this document or that security sold has not been repurchased.

The information provided herein is believed to be reliable at time of publication and based on matters as they exist as of the date of preparation of this report and not as of any future date. Eastspring Investments undertakes no (and disclaims any) obligation to update, modify or amend this document or to otherwise notify you in the event that any matter stated in the materials, or any opinion, projection, forecast or estimate set forth in the document, changes or subsequently becomes inaccurate. Eastspring Investments personnel may develop views and opinions that are not stated in the materials or that are contrary to the views and opinions stated in the materials at any time and from time to time as the result of a negative factor that comes to its attention in respect to an investment or for any other reason or for no reason. Eastspring Investments shall not and shall have no duty to notify you of any such views and opinions. This document is solely for information and does not have any regard to the specific investment objectives, financial or tax situation and the particular needs of any specific person who may receive this document.

Eastspring Investments Inc. (Eastspring US) primary activity is to provide certain marketing, sales servicing, and client support in the US on behalf of Eastspring Investment (Singapore) Limited (“Eastspring Singapore”). Eastspring Singapore is an affiliated investment management entity that is domiciled and registered under, among other regulatory bodies, the Monetary Authority of Singapore (MAS). Eastspring Singapore and Eastspring US are both registered with the US Securities and Exchange Commission as a registered investment adviser. Registration as an adviser does not imply a level of skill or training. Eastspring US seeks to identify and introduce to Eastspring Singapore potential institutional client prospects. Such prospects, once introduced, would contract directly with Eastspring Singapore for any investment management or advisory services. Additional information about Eastspring Singapore and Eastspring US is also is available on the SEC’s website at www.adviserinfo.sec. gov.

Certain information contained herein constitutes "forward-looking statements", which can be identified by the use of forward-looking terminology such as "may", "will", "should", "expect", "anticipate", "project", "estimate", "intend", "continue" or "believe" or the negatives thereof, other variations thereof or comparable terminology. Such information is based on expectations, estimates and projections (and assumptions underlying such information) and cannot be relied upon as a guarantee of future performance. Due to various risks and uncertainties, actual events or results, or the actual performance of any fund may differ materially from those reflected or contemplated in such forward-looking statements.

Eastspring Investments companies (excluding JV companies) are ultimately wholly-owned / indirect subsidiaries / associate of Prudential plc of the United Kingdom. Eastspring Investments companies (including JV’s) and Prudential plc are not affiliated in any manner with Prudential Financial, Inc., a company whose principal place of business is in the United States of America.